The East Passage – A Startup Guide for ASIA

East Passage

FREE Download –  The East Passage – A Startup Guide for Asia

Learn how to start and survive your business in Asia

Asia is the largest continent in the world by a considerable margin, and it is rich in natural resources, such as petroleum, forests, fish, water, rice, copper and silver. Manufacturing in Asia has traditionally been strongest in East and Southeast Asia.

Asia, with its population of 2.99 billion (2013) is the world’s largest purchasing power party and always been a thriving on a bubbling economy.  No person can ignore the possibilities of business opportunities that exist there. The Emerging markets in Asia provides huge market potential for Business owners and corporates.

But, Starting and Building a Business in Asia is  quite challenging.

The  numerous, different languages and religions make it quite difficult for people outside Asia to do business.  So, it is no wonder that Asia works differently and enjoys a distinctive cultural gap with the rest of the world. The diverse culture of each country demands careful consideration and treatment while entering into a business relationship in Asia.

This e-book – The East Passage – A Startup Guide to Asia will guide you through the various constraints of doing business in Asia by understanding the people, their culture  and way of doing business.  You would get to know :

  • Why Should you Start-up a Business in Asia
  • Understanding Asian Business Culture and Etiquette
  • Conquering Cultural Barriers in the Asian Business Industry
  • Common Mistakes in Doing Business in Asia
  • Resource Planning and Outsourcing to break into the Market
  • Basic Business Law considerations for Asia
  • Best Practices for doing Business in Asia


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